We keep it simple. Quality, natural ingredients you recognise sourced from trusted suppliers, combined in nourishing and delicious recipes with no aggressive processes or artificial nasties. That’s Nature’s Variety. Everything you need and more to give your dog or cat the natural goodness they need to stay healthy, happy and full of fun.
There are 18 products in this category
Dry dog food with a difference. High quality, deboned Norwegian Salmon as the main ingredient with a blend of fruit, vegetables and superfoods in a smaller, specially formulated format for small breeds. Recommended for Small Breed Adult Dogs Breed Size Mini Ingredients: Deboned Norwegian salmon* (30%), dried tuna protein (20%), dried peas* (12%), dried sweet potato* (7%), poultry fat* (7%), pea starch*, dried chickpeas* (5.5%), potato protein, protein hydrolysate (3.5%), dried chicory root*, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), minerals, dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 32%; crude fat: 20%; crude fibre: 2.5%; crude ash: 8%; ?3: 1.2%; ?6: 3%. Vitamin A 27000 IU; vitamin D3 1800 IU; vitamin E 410 mg; vitamin C 350 mg; iron(II) sulphate monohydrate 260 mg (Fe: 86 mg); potassium iodide 1.9 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 33 mg (Cu: 8.8 mg); manganous sulphate monohydrate 123 mg (Mn: 40 mg); zinc sulphate monohydrate 363 mg (Zn: 128 mg); sodium selenite 0.24 mg (Se: 0.11 mg). Flavour Norwegian Salmon Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog body condition,level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. By Activity +. 1kg- 25g. 3kg- 55g. 5kg- 80g. 10kg- 135g. By Activity ++. 1kg- 30g. 3kg- 65g. 5kg- 95g. 10kg- 160g.
The complete and natural dry dog food with an added boost. Gently freeze-dried, real meat pieces with delicious grain-free kibble made from deboned free range chicken and nutritious superfoods.. Recommended for Adult Dogs Ingredients: Deboned Free Range Chicken meat* (28.5%), dried chicken protein (21%), dried peas* (11%), dried chickpeas* (5%), pea starch*, poultry fat* (5%), freeze dried free range chicken* 4% (2.5% deboned meat), dried sweet potato* (4%), protein hydrolysate (3.5%), potato starch*, pea fibre*, dried chicory root*, dried pumpkinseed*, minerals, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 31%; crude fat: 19%; crude fibre: 4.4%; crude ash: 8%; ?3: 0.3%; ?6: 3%. Vitamin A 25000 IU; vitamin D3 1700 IU; vitamin E 390 mg; vitamin C 330 mg; iron(II) sulphate monohydrate 248 mg (Fe: 81 mg); potassium iodide 1.8 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 31 mg (Cu: 8.4 mg); manganous sulphate monohydrate 117 mg (Mn: 40 mg); zinc sulphate monohydrate 345 mg (Zn: 122 mg); sodium selenite 0.23 mg (Se: 0.10 mg). Flavour Free Range Chicken Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog’?body condition,?level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. By Activity +. 5-10kg- 80-140g. 10-20kg- 140-235g. 20-30kg- 235-315g. 30-40kg- 315-390g. 40kg+- 390g+. By Activity ++. 5-10kg- 100-170g. 10-20kg- 170-280g. 20-30kg- 280-380g. 30-40kg- 380-475g. 40kg+- 475g+.
The complete and natural dry dog food with an added boost. Gently freeze-dried, real fish pieces with delicious grain-free kibble made from deboned Norwegian Salmon and nutritious superfoods. Recommended for Adult Dogs Ingredients: Deboned Norwegian salmon* (28.5%), dried tuna protein (18.5%), dried peas* (13%), dried sweet potato* (7%), pea starch*, poultry fat* (6%), dried chickpeas* (5.5%), freeze dried fish* 4% (3.5% deboned fish), protein hydrolysate (3.5%), potato protein, dried chicory root*, dried pumpkinseed*, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), minerals, dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 31.5%; crude fat: 19.5%; crude fibre: 3%; crude ash: 8%; ?3: 1.4%; ?6: 1.4%. Vitamin A 25000 IU; vitamin D3 1700 IU; vitamin E 390 mg; vitamin C 330 mg; iron(II) sulphate monohydrate 248 mg (Fe: 81 mg); potassium iodide 1.8 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 31 mg (Cu: 8.4 mg); manganous sulphate monohydrate 117 mg (Mn: 38 mg); zinc sulphate monohydrate 345 mg (Zn: 122 mg); sodium selenite 0.23 mg (Se: 0.10 mg). Flavour Norwegian Salmon Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog body condition,level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. By Activity +. 5-10kg- 80-135g. 10-20kg- 135-225g. 20-30kg- 225-305g. 30-40kg- 305-380g. 40kg+- 380g+. By Activity ++. 5-10kg- 95-160g. 10-20kg- 160-275g. 20-30kg- 275-370g. 30-40kg- 370-460g. 40kg+- 460g+.
Dry dog food with a difference. Premium quality deboned Free Range Chicken as the main ingredient with a blend of fruit, vegetables and superfoods in a smaller bite-size format for small breeds (1-10kg). Recommended for Small Breed Adult Dogs Breed Size Mini Ingredients: Deboned Free Range Chicken meat* (30%), dried chicken protein (23%), dried peas* (12%), dried sweet potato* (7%) , poultry fat* (6%), dried chickpeas* (5.5%), pea starch*, protein hydrolysate (3.5%), dried chicory root*, pea fibre*, minerals, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 32%; Crude fat: 19%; crude fibre: 3%; crude ash: 8%; ?3: 0.3%; ?6: 2.9%. Vitamin A 27000 IU; vitamin D3 1800 IU; vitamin E 410 mg; vitamin C 350 mg; iron(II) sulphate monohydrate 260 mg (Fe: 86 mg); potassium iodide 1.9 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 33 mg (Cu: 8.8 mg); manganous sulphate monohydrate 123 mg (Mn: 40 mg); zinc sulphate monohydrate 363 mg (Zn: 128 mg); sodium selenite 0.24 mg (Se: 0.11 mg).. Flavour Free Range Chicken Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog’?body condition,?level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. By Activity +. 1kg- 25g. 3kg- 55g. 5kg- 80g. 10kg- 135g. By Activity ++. 1kg- 30g. 3kg- 65g. 5kg- 95g. 10kg- 160g.
Dry dog food with a difference. High quality deboned Norwegian Salmon as the main ingredient with a blend of fruit, vegetables and superfoods. Recommended for Adult Dogs Ingredients: Deboned Norwegian salmon* (30%), dried tuna protein (19.5%), dried peas* (14%), dried sweet potato* (7%), pea starch*, poultry fat* (6%), dried chickpeas* (5.5%), potato protein, protein hydrolysate (3.5%), dried chicory root*, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), minerals, dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 31%; crude fat: 19.5%; crude fibre: 2.5%; crude ash: 8%; ?3: 1.2%; ?6: 3%. Vitamin A 27000 IU; vitamin D3 1800 IU; vitamin E 410 mg; vitamin C 350 mg; iron(II) sulphate monohydrate 260 mg (Fe: 86 mg); potassium iodide 1.9 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 33 mg (Cu: 8.8 mg); manganous sulphate monohydrate 123 mg (Mn: 40 mg); zinc sulphate monohydrate 363 mg (Zn: 128 mg); sodium selenite 0.24 mg (Se: 0.11 mg). Flavour Norwegian Salmon Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog’?body condition,?level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. By Activity +. 10kg- 135g. 20kg- 225g. 30kg- 305g. 40kg- 375g. 55kg- 475g. By Activity ++. 10kg- 160g. 20kg- 270g. 30kg- 365g. 40kg- 455g. 55kg- 580g.
A complete and balanced meal in revolutionary new freeze-dried format. All the convenience of kibble with all the flavour and nutrition of the natural, quality ingredients locked in. Recommended for Adult Dogs Ingredients: Beef 80% (deboned beef meat 50%, beef lung 30%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 37%; crude fat: 34%; crude fibre: 6%; crude ash: 8%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
Only the finest chicken, veg, fruit and superfoods make up this naturally balanced meal for your dog. Made in our Norfolk kitchen, True Instinct freeze-dried nuggets lock in the goodness and unleash the delicious flavour for your dog to enjoy. Our brand new, revolutionary freeze-dried range combines the flavour and goodness of raw ingredients with the ease and convenience of traditional kibble. This Complete Chicken Dinner is made from the finest chicken, veg, fruit and superfoods in our Norfolk kitchen. No grain. No gluten and absolutely no bulking agents. Just wholesome ingredients that provide naturally derived nutrients. Nourishment your dog will instinctively love. So what does ‘Freeze-Dried’ actually mean? Well, we simply make our nuggets from delicious quality cuts of meat and carefully selected fruits and vegetables. Then, each nugget is flash frozen and gently ‘dried’ to remove the moisture over 10-20 hours. Ultimately, freeze-drying is the perfect way to lock in the goodness and keep the original nutritional qualities of the food. Which means no chemical preservatives or additives are needed. The end result is a highly nutritious, intensely flavourful, 100% natural food your dog can enjoy right from the pack. No defrosting required. Just store, pour and serve. Recommended for Adult Dogs Ingredients: Chicken 80% (deboned chicken meat 50%, chicken heart 20%, chicken liver 10%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), minerals, chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 39%; crude fat: 32%; crude fibre: 6%; crude ash: 11%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
Our brand new, revolutionary freeze-dried range combines the flavour and goodness of raw ingredients with the ease and convenience of traditional kibble. These Complete Dinners are made from the finest meat, veg, fruit and superfoods in our Norfolk kitchen. No grain. No gluten and absolutely no bulking agents. Just wholesome ingredients that provide naturally-derived nutrients. Nourishment your dog will instinctively love. So what does ‘Freeze-Dried’ actually mean? Well, we simply make our nuggets from delicious quality cuts of meat and carefully selected fruits and vegetables. Then, each nugget is flash frozen and gently ‘dried’ to remove the moisture over 10-20 hours. Ultimately, freeze-drying is the perfect way to lock in the goodness and keep the original nutritional qualities of the food. Which means no chemical preservatives or additives are needed. The end result is a highly nutritious, intensely flavourful, 100% natural food your dog can enjoy right from the pack. No defrosting required. Just store, pour and serve. Multipack Dinner INGREDIENTS: LAMB Lamb 80% (deboned lamb meat 35%, lamb lung 35%, lamb heart 5%, lamb liver 5%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. BEEF Beef 80% (deboned beef meat 50%, beef lung 30%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. CHICKEN Chicken 80% (deboned chicken meat 50%, chicken heart 20%, chicken liver 10%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), minerals, chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: LAMB Crude protein: 38%; crude fat: 36%; crude fibre: 5%; crude ash: 7%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). BEEF Crude protein: 37%; crude fat: 34%; crude fibre: 6%; crude ash: 8%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). CHICKEN Crude protein: 39%; crude fat: 32%; crude fibre: 6%; crude ash: 11%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate mon Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
A complete and balanced meal in revolutionary new freeze-dried format. All the convenience of kibble with all the flavour and nutrition of the natural, quality ingredients locked in. Recommended for Adult Dogs Ingredients: Lamb 80% (deboned lamb meat 35%, lamb lung 35%, lamb heart 5%, lamb liver 5%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 38%; crude fat: 36%; crude fibre: 5%; crude ash: 7%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
A super flavourful, highly nutritious complete meal like no other. A blend of quality turkey and superfoods freeze dried to give you all the convenience of kibble with all the goodness and flavour of raw. Recommended for Adult Dogs Ingredients: Turkey 80% (deboned turkey meat 55%, turkey heart 20%, turkey liver 5%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 40%; crude fat: 30%; crude fibre: 7%; crude ash: 8%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg) Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
Dry dog food with a difference. Premium quality deboned Free Range Chicken as the main ingredient with a blend of fruit, vegetables and superfoods to support your puppy's growth and vitality. Recommended for Puppies Ingredients: Deboned Free Range Chicken meat* (28.5%), dried chicken protein (21%), dried peas* (11%), dried chickpeas* (5%), pea starch*, poultry fat* (5%), freeze dried free range chicken* 4% (2.5% deboned meat), dried sweet potato* (4%), protein hydrolysate (3.5%), potato starch*, pea fibre*, dried chicory root*, dried pumpkinseed*, minerals, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 35%; crude fat: 20%; crude fibre: 2.5%; crude ash: 7%; essential fatty acids: 3.4%; DHA: 0.1%. Vitamin A 27000 IU; vitamin D3 1800 IU; vitamin E 410 mg; vitamin C 350 mg; iron(II) sulphate monohydrate 260 mg (Fe: 86 mg); potassium iodide 1.9 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 33 mg (Cu: 8.8 mg); manganous sulphate monohydrate 123 mg (Mn: 40 mg); zinc sulphate monohydrate 363 mg (Zn: 128 mg); sodium selenite 0.24 mg (Se: 0.11 mg). Flavour Free Range Chicken Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog’?body condition,?level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. Adult weight- 1-5 kg 2-3 months- 30-105g, 4-6 months- 35-115g, 7-9 months- 30-100g, 10-12 months- 30g-adult. Adult weight- 5-10 kg 2-3 months- 90-180g, 4-6 months- 110-190g, 7-9 months- 100-165g, 10-12 months- 100-155g. Adult weight- 10-20 kg 2-3 months- 165-295g, 4-6 months- 190-325g, 7-9 months- 170-290g, 10-12 months- 165-265g. Adult weight- 20-30 kg 2-3 months- 260-385g, 4-6 months- 315-440g, 7-9 months- 290-390g, 10-12 months- 280-380g. Adult weight- 30-40 kg 2-3 months- 315-470g, 4-6 months- 425-550g, 7-9 months- 440-485g, 10-12 months- 385-470g. Adult weight- 40-55 kg 2-3 months- 380-590g, 4-6 months- 520-690g, 7-9 months- 550-630g, 10-12 months- 480-605g.
The complete and natural dry dog food with an added boost. Gently freeze-dried, real meat pieces with delicious grain-free kibble made from deboned free range chicken and nutritious superfoods.. Recommended for Adult Dogs Ingredients: Deboned Free Range Chicken meat* (28.5%), dried chicken protein (21%), dried peas* (11%), dried chickpeas* (5%), pea starch*, poultry fat* (5%), freeze dried free range chicken* 4% (2.5% deboned meat), dried sweet potato* (4%), protein hydrolysate (3.5%), potato starch*, pea fibre*, dried chicory root*, dried pumpkinseed*, minerals, dried carrot* (0.5% equivalent to 4% of fresh carrot), dried broccoli* (0.5% equivalent to 4% fresh broccoli), dried apple* (0.3% equivalent to 2% fresh apple), dried kelp* (0.01%), dried rosemary* (0.01%). *Natural ingredients. Nutritional Analysis: Crude protein: 31%; crude fat: 19%; crude fibre: 4.4%; crude ash: 8%; ?3: 0.3%; ?6: 3%. Vitamin A 25000 IU; vitamin D3 1700 IU; vitamin E 390 mg; vitamin C 330 mg; iron(II) sulphate monohydrate 248 mg (Fe: 81 mg); potassium iodide 1.8 mg (I: 1.4 mg); copper(II) sulphate pentahydrate 31 mg (Cu: 8.4 mg); manganous sulphate monohydrate 117 mg (Mn: 40 mg); zinc sulphate monohydrate 345 mg (Zn: 122 mg); sodium selenite 0.23 mg (Se: 0.10 mg). Flavour Free Range Chicken Feeding Guide: Each dog is unique and daily amounts should be adapted to your dog’?body condition,?level of activity and appetite. Daily exercise is recommended to keep your dog in a good physical condition. By Activity +. 5-10kg- 80-140g. 10-20kg- 140-235g. 20-30kg- 235-315g. 30-40kg- 315-390g. 40kg+- 390g+. By Activity ++. 5-10kg- 100-170g. 10-20kg- 170-280g. 20-30kg- 280-380g. 30-40kg- 380-475g. 40kg+- 475g+.
A complete and balanced meal in revolutionary new freeze-dried format. All the convenience of kibble with all the flavour and nutrition of the natural, quality ingredients locked in. Recommended for Adult Dogs Ingredients: Beef 80% (deboned beef meat 50%, beef lung 30%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 37%; crude fat: 34%; crude fibre: 6%; crude ash: 8%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
A complete and balanced meal in revolutionary new freeze-dried format. All the convenience of kibble with all the flavour and nutrition of the natural, quality ingredients locked in. Recommended for Adult Dogs Ingredients: Chicken 80% (deboned chicken meat 50%, chicken heart 20%, chicken liver 10%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), minerals, chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf.. Nutritional Analysis: Crude protein: 39%; crude fat: 32%; crude fibre: 6%; crude ash: 11%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
A complete and balanced meal in revolutionary new freeze-dried format. All the convenience of kibble with all the flavour and nutrition of the natural, quality ingredients locked in. Recommended for Adult Dogs Ingredients: Lamb 80% (deboned lamb meat 35%, lamb lung 35%, lamb heart 5%, lamb liver 5%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 38%; crude fat: 36%; crude fibre: 5%; crude ash: 7%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
A super flavourful, highly nutritious complete meal like no other. A blend of quality turkey and superfoods freeze dried to give you all the convenience of kibble with all the goodness and flavour of raw. Recommended for Adult Dogs Ingredients: Turkey 80% (deboned turkey meat 55%, turkey heart 20%, turkey liver 5%), carrots (5%), apples (5%), pea fibre, butternut squash (1%), sweet potato (1%), minerals, cranberries (0.5%), blackberries (0.5%), flaxseed (0.5%), chicory root, kale (0.3%), peppermint, coconut oil, beet pulp, green tea (0.05%), yucca, rosemary (0.04%), parsley (0.02%), dandelion root, hawthorn leaf. Nutritional Analysis: Crude protein: 40%; crude fat: 30%; crude fibre: 7%; crude ash: 8%; moisture: 6%. Vitamin A 1000 IU; vitamin D3 100 IU; vitamin E 14 mg; iron(II) sulphate monohydrate 20 mg (Fe: 6 mg); calcium iodate anhydrous 0.4 mg (I: 0.26 mg); copper(II) sulphate pentahydrate 7.2 mg (Cu: 1.8 mg); zinc sulphate monohydrate 50.1 mg (Zn: 18.3 mg); organic selenium 3b810 8.6 mg (Se: 0.02 mg). Feeding Guide: Ready to serve, simply pour the desired amount in your dog’s bowl. Each dog is unique and daily amounts should be adapted to your dog’s body condition, general appetite and level of activity. Fresh drinking water should be available at all times. 5-10kg- 75- 120g per day. 10-25kg- 120-245g per day. 25-45kg-245-380g per day.
Chunks of 100% premium quality beef, freeze dried to lock in the intense flavour and goodness. Use as a perfect chunky treat for training or a super meaty meal topper. Our brand new, revolutionary freeze-dried range combines the flavour and goodness of raw ingredients with the ease and convenience of traditional kibble. These Real Beef Chunks are a tasty snack or meal topper, made from 100% premium quality beef with nothing added, nothing taken away. Just wholesome ingredients that provide naturally-derived nutrients. Nourishment your dog will instinctively love. So what does ‘freeze-dried’ actually mean? Well, we simply take delicious quality cuts of meat. Then, each chunk is flash frozen and gently ‘dried’ to remove the moisture over 10-20 hours. Ultimately, freeze-drying is the perfect way to lock in the goodness and keep the original nutritional qualities of the food. Which means no chemical preservatives or additives are needed. The end result is a highly nutritious, intensely flavourful, 100% natural food your dog can enjoy right from the pack. No defrosting required. Just store, pour and serve. Ingredients: Beef 100%. Nutritional Analysis: Crude protein: 45%; crude fat: 46%; crude fibre: 2%; crude ash: 2%; moisture: 4%. Feeding Guide: Use as a meal topper, healthy snack or as a reward treat for your dog. Give up to 1-2 chunks per 10kg of bodyweight daily. Plenty of fresh drinking water should always be available.
Chunks of 100% premium quality chicken, freeze dried to lock in even more flavour and goodness. The perfect chunky treat for training or a super meaty meal topper you dog will love.. Our brand new, revolutionary freeze-dried range combines the flavour and goodness of raw ingredients with the ease and convenience of traditional kibble. These Real Chicken Chunks are a tasty snack or meal topper, made from 100% premium quality chicken with nothing added, nothing taken away. Just wholesome ingredients that provide naturally-derived nutrients. Nourishment your dog will instinctively love. So what does ‘freeze-dried’ actually mean? Well, we simply take delicious quality cuts of meat. Then, each chunk is flash frozen and gently ‘dried’ to remove the moisture over 10-20 hours. Ultimately, freeze-drying is the perfect way to lock in the goodness and keep the original nutritional qualities of the food. Which means no chemical preservatives or additives are needed. The end result is a highly nutritious, intensely flavourful, 100% natural food your dog can enjoy right from the pack. No defrosting required. Just store, pour and serve. Ingredients: Chicken 100% Nutritional Analysis: Crude protein: 72%; crude fat: 20%; crude fibre: 1%; crude ash: 3%; moisture: 4%. Feeding Guide: Use as a meal topper, healthy snack or as a reward treat for your dog. Give up to 1-2 chunks per 10kg of bodyweight daily. Plenty of fresh drinking water should always be available.